Detail Pekerjaan

• Manage projects from preparation, day-to-day execution, and client communication.
• Create operational guidance, SOPs, project flow, and communication for all stakeholders on the client side and operational side.
• Track and monitor client performance KPIs and develop action plans to improve performance with other teams.
• Track and analyze the performance of digital marketing campaigns, including SEO, website, WA, social media, and campaigns.
• Use analytics tools (e.g., Google Analytics, SEMrush, Customer Engagement Platform Moengage, Power BI ) to measure key metrics such as active users, traffic to the marketplace, customer engagement, and increased customer loyalty.
• Analyze customer behavior and measure its impact on business outcomes to update strategies.
• Implement customer segmentation based on demographics, behaviors, website traffic, campaigns, and transactions, and personalize marketing automation to ensure each segment receives tailored and relevant communication and offerings.
• Adopt new trends and strategies to expand the customer base, such as upselling, cross-selling, and creating new segmentation.
• Collaborate with different teams and monitor all aspects of the project, including communication, technology, development, social media, and campaigns.
• Monitor and analyze CRM campaign performance, providing insights, trends, and improvements. Generate regular reports for stakeholders, offering insights and recommendations for optimization.
• Oversee team in planning, execution, and completion of projects and make have good quality and on time delivery.
• Develop and manage project budgets, ensuring cost-effective use of resources.
• Track project expenses and provide financial reports to stakeholders.
• Lead and mentor a team providing guidance and support to ensure high-quality output.
• Assign tasks and manage workloads to ensure timely project completion.